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Competitive intelligence for PMM teams that need action.

Quadrant turns named-competitor changes into a weekly brief PMM can use in launch, sales, and positioning decisions.

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Questions product marketing can answer

Competitive intelligence is useful when it changes a PMM decision. Quadrant focuses the review on named competitors, material market-facing moves, and the Evidence needed to brief sales, product, or leadership.

  • Did a competitor change pricing or packaging?
  • Did a launch alter a positioning claim or buyer objection?
  • Does a funding, partnership, or leadership move change the response?

Built around the PMM week

The useful output is not another feed. It is an automatic weekly Digest that groups material Signals, explains likely impact, names a next owner, and keeps the supporting Evidence attached.

  • Pricing and packaging shifts
  • Launch and messaging changes
  • Funding, partnership, leadership, and aggregate hiring moves
  • Sales-facing next steps

Evidence before interpretation

PMM teams need to cite what changed before asking anyone to act. Quadrant keeps Analyst facts and Evidence separate from strategic interpretation, making the brief easier to trust, forward, and correct.

  • Source links on claims
  • Observed timing and original publisher context
  • Deterministic confidence and delivery gates

Critical changes do not wait for Monday

High-confidence changes that meet an Alert Rule can trigger an automatic critical email Alert. Lower-priority changes remain in the weekly Digest so the team gets urgency without turning competitive monitoring into inbox noise.

  • Escalate material pricing and launch moves
  • Keep routine changes in the weekly review
  • Inspect the same Signal and Evidence in the dashboard

Fits the tools the team already uses

Quadrant is email-first for delivery and exposes the same Organization-bound intelligence through OAuth MCP. It does not replace CRM, enablement, or broad market-research systems in Phase 1.

  • Weekly Digest and critical Alert emails
  • Private dashboard history and Source health
  • OAuth MCP access for approved product-work composition